Terms of Use

1. Agreement

These Terms of Use govern your use of Shruwd (shruwd.io), including the website, dashboard, API, SDK and MCP server (together, "the Service"), operated by Lemon Tree Ventures, LLC ("we", "us"). By creating an account or using the Service, you agree to these Terms and to our Privacy Policy. If you use the Service for an organisation, you agree on its behalf and confirm you are authorised to do so.

You must be at least 18 to use the Service. The Service is for businesses, not personal or household use.

2. The Service

Shruwd measures how a brand appears in answers from AI search engines (currently Google AI Overviews and ChatGPT), checks whether AI crawlers can reach the brand's site, diagnoses likely causes, recommends fixes and rechecks them. We add, change and remove features over time.

3. What the measurements do and do not promise

• AI answers vary. The same question can get a different answer each time and each day. Our figures come from repeated samples and are shown with uncertainty ranges. They are estimates, not exact counts.
• We collect answers through third-party providers. They closely approximate what people see, but a particular person, place or account may see something different.
• Findings are recommendations. They rest on the evidence available to us, which can be incomplete. You decide what to change on your site.
• No guaranteed results. We do not promise that using the Service or following its recommendations will improve your visibility, rankings, traffic or revenue.
• We do not control the AI engines. Google, OpenAI and others can change their products, or the access our providers have to them, at any time, and features that depend on them may change or stop as a result.

4. Accounts, workspaces and teams

• Give accurate information and keep your sign-in details and API keys secure. You are responsible for activity under your account.
• Each workspace has one owner. The owner controls billing and membership and is responsible for how members use the workspace. Members have the role the owner or an admin gives them.
• If the owner deletes their account, the workspace and its brands close for everyone in it.
• Tell us at once at info@shruwd.io if you suspect unauthorised use of your account.

5. Your data

• "Your Data" means what you give the Service or have it collect for you: brands, prompts, competitors, notes, crawler logs, and data from connected services such as Google Search Console.
• You own Your Data. You grant us a worldwide, non-exclusive licence to host, copy, process and display it only as needed to provide, secure and support the Service for you, and as the law requires.
• You are responsible for Your Data. You may add only brands and domains you own or are authorised to represent, such as your own or a client's. You may connect log drains and Search Console properties only for sites you operate or are authorised to manage, and send only data you are allowed to share with us.
• Personal data in logs. Where crawler logs you send contain personal data, you are its controller and we are your processor. A data processing agreement is available on request.
• We may use aggregated, de-identified statistics about how the Service is used to operate and improve it. They never identify you, your brands or your data.

6. Acceptable use

You may use the Service for your own business and for clients who have authorised you. You must not:

• break the law or infringe anyone's rights, or put unlawful content in prompts or other data;
• get around plan limits, for example by opening several accounts to repeat the free plan's one measurement of a domain;
• use the free scan or the API at a volume or in a way meant to overload or abuse them, or ignore rate limits;
• scrape the dashboard, or reverse engineer, copy or resell the Service, except for the open-source SDK and MCP server under their licence;
• probe, test or breach the security of the Service without our written permission, or send malicious data to it;
• use the Service to build a competing product.

We may suspend access to stop misuse (section 10).

7. API, SDK and MCP server

• API keys are credentials. Keep them secret. You are responsible for everything done with your keys, including by software acting for you, such as an AI agent.
• The API has rate limits and plan limits. We may change or retire parts of it. We will try to give notice before a change that breaks existing integrations.
• The SDK and MCP server are open source under the MIT License, which governs their code. These Terms govern the Service they connect to.

8. Plans, billing and cancellation

• Free plan. The free plan needs no card and does not expire. Its features and limits are shown on the pricing page.
• Paid plans are billed in advance, monthly or annually, through Stripe, and renew automatically until you cancel. Prices are shown before you pay and exclude taxes, which you are responsible for.
• Limits are firm. Each plan's limits (brands, prompts, members, crawler log lines and so on) are hard stops. We never charge for going over them.
• Upgrades take effect at once, and we charge the prorated difference for the rest of the billing period.
• Downgrades take effect at the end of the billing period. If the workspace is still over the new plan's limits then, only what fits within them keeps being measured. Nothing is deleted.
• Cancellation. You can cancel at any time in the dashboard. Your plan continues to the end of the paid period, and then the workspace moves to the free plan.
• Failed payments. If a payment fails, the workspace keeps running for 7 days while you update your payment details. We email you before that ends. After that, measurements stop until payment succeeds.
• Price changes. We will give at least 30 days' notice of a price change. It applies from your next billing period, and you can cancel before then.
• Refunds. Fees are non-refundable, including for partial periods, except where the law requires otherwise.

9. Intellectual property

The Service, including its software, design, text and brand, belongs to us and our licensors. These Terms do not transfer any of it to you. If you send us feedback or suggestions, we may use them without obligation to you.

10. Suspension and termination

• By you. You can stop using the Service and delete your account at any time in the dashboard.
• By us. We may suspend or end your access if you breach these Terms, do not pay, use the Service in a way that risks harm to it, us or others, or if the law requires it. Where it is reasonable, we will tell you first and give you a chance to fix the problem.
• Afterwards. Your access ends and measurement stops. Your data is kept and deleted as described in the Privacy Policy. Fees already paid are not refunded when we end your access for a breach.

11. Disclaimer

The Service is provided "as is" and "as available". To the fullest extent the law allows, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose and non-infringement. We do not warrant that the Service will be uninterrupted or error-free, or that its measurements, findings or recommendations will be accurate, complete or suitable for your purposes.

12. Limitation of liability

To the fullest extent the law allows:

• we are not liable for any indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, traffic, data or goodwill, however caused;
• our total liability for all claims relating to the Service is limited to the greater of the fees you paid us in the six months before the event giving rise to the claim and US$100.

Nothing in these Terms limits liability that cannot be limited by law.

13. Indemnity

You will defend and indemnify us against claims, losses and costs, including reasonable legal fees, arising from Your Data, your sites, your use of the Service in breach of these Terms, or your breach of the law or of anyone's rights.

14. Changes to these Terms

We may update these Terms. For a material change, we will tell account owners by email at least 30 days before it takes effect. If you keep using the Service after a change takes effect, you accept the new Terms. If you do not accept them, stop using the Service and cancel before then.

15. Governing law and disputes

These Terms are governed by the laws of the State of Delaware, United States, without regard to conflict-of-law rules. Before starting proceedings, contact us at info@shruwd.io and try in good faith to resolve the dispute informally for at least 30 days. The state and federal courts located in Delaware have exclusive jurisdiction over any dispute arising from these Terms or the Service. This does not take away rights you have under the mandatory consumer or data protection laws of your country.

16. General

• These Terms and the Privacy Policy are the entire agreement between you and us about the Service.
• If any part of these Terms is unenforceable, the rest remains in effect.
• Not enforcing a provision does not waive it.
• We may assign these Terms in connection with a merger, acquisition or sale of assets. You may not assign them without our consent.
• We are not liable for delays or failures caused by events beyond our reasonable control.
• We send notices to your account's email address. You can reach us at info@shruwd.io.

17. Contact

Lemon Tree Ventures, LLC, 1111B S Governors Ave STE 55103, Dover, DE 19904, USA. Email: info@shruwd.io.