Account
What Crawl, Starter and Pro include, and what happens when you reach a limit.
What each plan includes
| Crawl (free) | Starter | Pro | |
|---|---|---|---|
| Brands | 1 | 1 | 3 |
| Prompts, shared across brands | 10 | 25 | 100 |
| Engines | both | both | both |
| How often | one snapshot | weekly | weekly |
| Repetitions per prompt | 1 | 3 | 3 |
| Rechecks per month | — | 1 | 6 |
| History | 30 days | 90 days | 400 days |
| Finding families | access only | all | all |
| Findings shown in full | 3 | all | all |
| Crawler log lines per month | 100k | 500k | 2M |
| Search Console | — | — | ✓ |
| Team members, owner included | 2 | 5 | 15 |
Both engines — Google AI Overviews and ChatGPT — are measured on every plan. Annual billing is ten months' price.
About the free plan
Crawl is not a trial. It does not expire and it takes no card.
It measures your domain once, ever. That snapshot is tied to the domain rather than the account, so re-registering does not produce a second one. What continues indefinitely is crawler-log ingest and the access findings built on it, checked every day.
What happens at a limit
Every limit is a hard stop — there is no overage billing. Shruwd tells you where the limit bites rather than after a failed action.
| Limit | What happens |
|---|---|
| Brands | Adding is refused. Archive a brand to free the slot. |
| Prompts | The batch is refused whole, with the numbers. Nothing is partially added. |
| Team members | Invites are refused. Open invites count toward the cap. |
| Findings | The top findings are readable in full; the rest are counted but locked. |
| Rechecks | The finding waits for next month. |
| Crawler log lines | Further lines are discarded for the rest of the month. The crawlers page says so rather than showing a flat chart. |
| History | Older data is hidden from view, never deleted. Upgrading reveals it immediately. |
Changing plan
Permissions: owner.
Go to Account → Billing. Upgrades apply immediately.
A downgrade never removes anything. If it leaves you over a limit — more brands, prompts or members than the new plan includes — everything keeps working and you cannot add more until you are back under. Hidden history returns if you upgrade again.