Blog
Notes on AI search visibility: how answers choose their sources, what your crawler logs can tell you, and what to change.
DiagnosticsWhy AI search keeps naming UptimeRobot
In a 40-question study, UptimeRobot was the only uptime tool in the top group on both Google's AI Overviews and the ChatGPT app. Here is what goes with that.
— 10 min read
MeasurementUptime monitoring tools in ChatGPT and AI Overviews
The tools Google's AI Overviews and the ChatGPT app named for 40 uptime-monitoring questions, asked once a day for three days, and how much the answers changed.
— 11 min read
DiagnosticsI scanned 500 YC startups to see if AI search can read them
I checked the robots.txt and homepage HTML of 500 YC B2B startups. 3 of 471 block an AI answer crawler. Empty JavaScript homepages are more common. What to check on your site.
— 10 min read
DiagnosticsJavaScript SEO: Google renders your pages, ChatGPT may not
Googlebot runs your JavaScript, and most AI fetchers don't. Who renders what in 2026, how to check your own pages, and how to fix them.
— 9 min read
MeasurementPrompt tracking: which prompts to track, with 32 examples
Which prompts to track to see whether ChatGPT and Google's AI Overviews name you: eight kinds, 32 examples across four businesses, and how many you need.
— 13 min read
MeasurementAI impressions rising, traffic falling: what to check
Why Search Console can show AI impressions rising while organic clicks fall, what an AI impression counts, and how to check whether the answer named you.
— 7 min read
DiagnosticsWhy ChatGPT recommends your competitor: 10 reasons
Ten reasons ChatGPT names a competitor instead of you, in the order to check them, each with a check you can run, the fix, and how strong the evidence is.
— 15 min read
DiagnosticsCloudflare Block AI Bots: what changed, and what to check
Cloudflare replaced its Block AI Bots toggle on 15 September 2026. What the new settings do to Googlebot and ChatGPT, and how to see what it turns away.
— 9 min read
ToolsBest AI visibility tools in 2026, and the catch with each
Nine AI visibility tools compared on price, AI engines, how often they run and how they collect answers, from each vendor's own pages, checked September 2026.
— 11 min read
GuidesHow to rank in ChatGPT: what decides which sites it cites
Which OpenAI crawler to let in, where ChatGPT searches, what it can read on your page, and how to check your server logs for its visits.
— 9 min read
GuidesLLM SEO: five levers with evidence, and two without
Five LLM SEO levers with evidence behind them, graded by strength, and the reason schema markup and llms.txt aren't among them.
— 12 min read
GuidesGEO vs SEO: what changed, what didn't, what to do first
How GEO differs from SEO, which GEO advice has evidence behind it, and two checks you can run on your own site today.
— 13 min read
MeasurementAI visibility: how to measure it, and why one number lies
AI visibility is a rate across repeated runs, so one score from one check tells you little. What to count, and how to tell a real change from noise.
— 10 min read